Stuck in a research "rabbit hole"? Let me guess...
You've tried to research and compile the details needed to teach yourself the business side, but you're frustrated and overwhelmed because the information is so hard to find!
You're eager to learn more about your market and how much you can charge for your services, but you're not sure where to begin.
You want to start your business the right way, understanding your business model, with a market analysis and business plan to hash out all the details before you take the plunge.
You don't take starting a business lightly, and you want to be sure you do it right. The first time. But how?
What if you had the exact tools to:
KNOW WHAT YOUR MARKET LOOKS LIKE AND THE AVERAGE REVENUE YOU CAN BRING INTO YOUR ULTRASOUND BUSINESS.
UNDERSTAND THE DETAILS NEEDED TO PLAN OUT YOUR ULTRASOUND BUSINESS WITH OUR 15-PAGE, DETAILED BUSINESS PLAN TEMPLATE.
SO THAT YOU HAVE A STRATEGIC OVERVIEW OF THE BIZ, A STEP BY STEP PLAN TO HASH OUT THE DETAILS OF REVENUE, STARTUP & ONGOING COST, SO THAT YOU'RE READY TO GET YOUR BUSINESS OUT OF YOUR HEAD, AND OFF THE GROUND...
Welcome to the
Business Blueprint Course.
Ready to have all of this at your fingertips? Let's do this.
your strategy-obsessed ultrasound business coach.
18 years ago, there was NOTHING I could find to help me start my ultrasound business.
I wasted time and money trying to figure everything out on my own. For every step forward, there were two steps back. And while I persevered to have the successful, 7-figure business we have today, it’s definitely NOT a journey I wish on eager ultrasound techs wanting to start their business NOW!
I wanted to create a program that served ultrasound techs who want to start their own business but don’t know how. For techs who want something between figuring everything out on their own or paying thousands of dollars for a coach to guide you through. For the techs who want to feel confident they have the foundations of their business put together...
so that you can take the leap of business ownership with confidence.
Don't make all the mistakes that I did.
We started our mobile ultrasound business nearly 17 years ago, and had no. idea. what. i. was. doing. The problem with starting your business on your own? You don't know what you don't know. Just like me...I had to make all the mistakes before I found a tried and true, specific growth plan. It cost tremendous amounts of time and money, and now being able to help those in my shoes at the beginning? It's absolute joy for me.
We went through all of the trial and error so that you don't have to. Don't reinvent the wheel, and for the love of all things holy DO NOT spend more time and money than you need to! Take the effort you'll put into your business and use it in the exact right places.
"If you want to open your own ultrasound business, this is the group to partner with."
Imagine if you didn't have to piece everything together yourself and reinvent the wheel, wondering how you're going to find out what you should charge or how you even begin to find that information.
Imagine if you had the right information at your fingertips so that you didn't have to go down a research "rabbit hole" to try to find the information on how the business is set up and what steps you should be taking.
Imagine if you had a plug and play business plan and market analysis specifically for your chosen ultrasound business model.
well, You're in the right place.
“Ginny encouraged me to finally go out on my own and start my own business. I don't regret it for a second!
Ditch the overwhelm and take the leap into business ownership with confidence.
It is imperative to understand specifically what type of service you’ll be marketing to your ideal clients. Most entrepreneurs have to take time to figure out what that will look like - we have the advantage of knowing we are selling ultrasound services, but there are so many ways to do that! At the end of this module you'll understand:
The eight different business models you can use to set up your ultrasound company.
Details into each of the business models so that you're choosing.
Ideas for ways to integrate additional business models into your services to increase revenue opportunities as you grow.
Now that we know the type of business model the participant is choosing, we have to know who we are going to be marketing to. Is the term "Ideal Client Avatar" foreign to you! Don't worry, at the end of this module, you'll:
Understand what an ICA is and why it is crucial to have this ICA detailed out as specifically as possible to be able to have the most effective marketing that you possibly can.
You’ll know where to find your ideal clients so that you can start researching your target market.
You'll understand how to put together an “elevator pitch” to explain effectively what you do, who you do it for, and what outcome your ICA has by utilizing your service.
Now that we've narrowed down our specific Ideal Client, we're ready to dive deep into researching our target market. After this module:
You'll understand exactly how to research your specific target market and create a market analysis.
You'll learn why having a market analysis prior to starting your business is an absolute must, and you'll know what specifics need to go into it based on your chosen business model.
You'll have a worksheet that is fill-in ready so that you can get get to work!
LET'S BREAK it DOWN
We all know the term "Build it and they will come" is a lie. WE can have the most amazing business model and know exactly who our target market is, but if we don't have a specific sales strategy, we don't have a business. No need to fret though, at the end of this module, you'll:
Understand what is specifically needed to create a marketing strategy for your chosen business model, down to each step in the process.
You’ll understand what you're selling, what content you should be producing, and how you'll reach your target market.
You'll also learn what processes are needed to strategize and implement your new marketing plan.
We're almost there! Now that you've crafted your marketing strategy, you're ready to tie everything together and create a road map for your new business. After this module:
You'll understand exactly what goes into a business plan, and why creating one is an absolute must for any business.
You'll learn what sections should be included in the plan, and have a template to customize specific to you.
You'll have the tools to create a step by step guide for your financials, startup costs, business expenses, etc. and be ready to get your business up and running.
Customizable market analysis & biz plan ($1500 value)
Business Startup and Operation Cost Details (a $150 value)
Priority access to our advanced coaching programs, with discounts (up to $1000 value)
Access to ask your questions in our client portal, at any time, forever (can we even put a price value on this?!)
The entire course is go at your own pace, and you have lifetime access to all of the online modules. Go as slowly, or binge it all - it's up to you!
The ONLY thing that is structured is our 4-week "Business Boot Camps" that run once a quarter, where you get weekly live access to Jen for additional trainings and live Q&A. Can't make it live? No worries, we record these for replay!
Frequently Asked Questions
Let us show you! Click HERE to see a sneak peek of the client web portal.
Short answer: FOREVER! What does this mean for you? It means you can take your time going through the material without a deadline. This also means you've got 24/7 access to everything that's waiting for you now and, and to anything that comes down the pike in the future! ANDDDDD the best part is that you can utilize the information in this course as you build and grow your business, to add in additional service models or hybrids to continue to increase your market share and revenue potential.
If you're interested in starting an ultrasound business, and want to have all the foundations laid before you invest in your business startup, this course is for you. Still not sure, or have questions?
Email Jen! firstname.lastname@example.org
Upon enrollment, you'll get immediate access to the modules, so that you can dive right in at your own pace. Have a question? Each module subsection has a "Comment" section so that you can easily pop your questions in, and get those answered by Jen and her staff.
We also run a 4-week "Business Boot Camp" once a quarter with weekly access to Jen for additional training and live Q&A.
So let's get you going!
“the secret to getting ahead, is getting started.”